I’ve noticed over the past couple of weeks a lot of websites are suddenly sporting little badges boldly displaying their Alexa rank with pride. This coincides “nicely” with the increase of PPP bloggers and other sponsoring programs because some of these services use Alexa as a measurement of how good your blog is and how much you should get paid.
Personally I think it’s utter crap, and anyone who’s anyone on the Internet knows that Alexa means nothing because it is incredibly easy to manipulate your rank. So, that’s exactly what this entry signifies: the start of a little experiment which will show you guys how easy it is to make your blog seem more popular (if you’re into that sort of thing).
First, make sure you’re running an Alexa-based toolbar (I believe you can download the official one for IE from Alexa.com, or there’s SearchStatus for Firefox). Next, browse your own website. Yes, it’s that simple. Were you expecting more to it? Of course, you can browse your friend’s sites too — nothing like a bit of mutual love for one another. (Interestingly enough SearchStatus even has an “exclusion list” so you can go nosing through anyone’s site you don’t like without benefiting them in the slightest. Eeevil!)
Try it! Leave a comment with your current Alexa rank here and then when I blog about this again in a week or so I’ll go and collect up everyone’s Alexa rankings for comparison. Of course, you then have to live with the knowledge that your rank is fake, but who cares… right?